Interested in Improving your TripAdvisor Ranking?
93% of global travelers say their booking decisions are influenced by online reviews. 53% of travelers say they won’t book a hotel that doesn’t have online reviews. And it’s now pretty well proven that...
View ArticleReview Sites – It’s a Regional Thing
Social review sites are so important. But it isn’t always clear which ones have the most influence on your potential guests. The review site travelers turn to most changes as you go from one part of...
View ArticleYesterday’s Progress and Tomorrow’s Promise
So much has changed in the world of customer satisfaction. Customer advocacy has become a dominant force. Guests want greater personalization and flexibility. Word-of-mouth is gaining influence and...
View Article5 Guest Satisfaction Must-haves for 2014
Today, most companies collect some type of feedback from their customers. But many of these programs fall short. Some fail to get enough feedback. Some rely on one narrow channel. Others fail to take...
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